STRATEGY GAMES / 2026.07.08
Rumor Claims $12.99 Ad-Supported Xbox Game Pass Tier Coming in 2027
Since Xbox's new CEO, Asha Sharma, took over, the company has made a number of changes to its strategy, including the Xbox Game Pass subscription service, and it seems as though more Game Pass changes may be planned for…

Since Xbox's new CEO, Asha Sharma, took over, the company has made a number of changes to its strategy, including the Xbox Game Pass subscription service, and it seems as though more Game Pass changes may be planned for 2027, if a recent rumor posted to the ResetEra forums holds any water.
The rumor claims a number of changes are coming to the Xbox Game Streaming subscription services, the biggest of which is the removal of day-one releases as of sometime between February and April 2027, and a corresponding change in the price structure for Game Pass, which will see Game Pass cost $3 less—$19.99 monthly. Additionally, Game Pass will also be split into a $12.99 ad-free tier and the aforementioned ad-supported tier. This is not the first time an ad-supported Game Pass tier has been mentioned, lending credence to the rumors. Read full story
The rumor claims a number of changes are coming to the Xbox Game Streaming subscription services, the biggest of which is the removal of day-one releases as of sometime between February and April 2027, and a corresponding change in the price structure for Game Pass, which will see Game Pass cost $3 less—$19.99 monthly. Additionally, Game Pass will also be split into a $12.99 ad-free tier and the aforementioned ad-supported tier. This is not the first time an ad-supported Game Pass tier has been mentioned, lending credence to the rumors. Read full story